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Dirac at CES 2023

January 19, 2023

During 5 – 8 January, we were happy to participate at CES 2023, the most influential tech event in the world. Here is a summary of our participation!

CES is a place for some of the world’s biggest brands to do business and meet new partners. During this year’s edition, we spread the word about Dirac in three categories: Home, Headphones and Automotive

At a booth in the Las Vegas Convention Center West Hall, we showcased our automotive solutions in a car while our solutions for home and headphones were showcased in a private suite at the Venetian. Here are short summaries of our actions in all categories.

Automotive
We demonstrated Virtuo Professional in our XC60 demo car, which was enhanced by adding headliner speakers to the Bowers & Wilkins stock system. We also demoed Dolby Atmos playback.

Home (Dirac Live) 
For Dirac Live, we demonstrated our upcoming feature Active Room Treatment for the first time. At CES, we collaborated with Perlisten and StormAudio, who assisted us with hardware support.

Headphones
We showcased Dirac Opteo technology in Klipsch ANC T5 II and boAt headphones. We also demoed Dirac Virtuo technology in the following devices: Nura True Pro, Sudio E2, Cleer Alpha, Monoprice Monolith and boAt (TWS + Neckband).

Media coverage associated with our participation during CES 2023

Dirac Live Active Room Treatment

Automotive/Dirac & QNX collaboration

Dirac & NXP collaboration

We received several awards during the event for Dirac Live Active Room Treatment and Dirac Virtuo, including the Editor’s Pick award from well-respected Sound & Vision and CES Innovation Honoree Award.

Received awards for Dirac Live Active Room Treatment and Dirac Virtuo