During 5 – 8 January, we were happy to participate at CES 2023, the most influential tech event in the world. Here is a summary of our participation!
CES is a place for some of the world’s biggest brands to do business and meet new partners. During this year’s edition, we spread the word about Dirac in three categories: Home, Headphones and Automotive.
At a booth in the Las Vegas Convention Center West Hall, we showcased our automotive solutions in a car while our solutions for home and headphones were showcased in a private suite at the Venetian. Here are short summaries of our actions in all categories.
We demonstrated Virtuo Professional in our XC60 demo car, which was enhanced by adding headliner speakers to the Bowers & Wilkins stock system. We also demoed Dolby Atmos playback.
Home (Dirac Live)
For Dirac Live, we demonstrated our upcoming feature Active Room Treatment for the first time. At CES, we collaborated with Perlisten and StormAudio, who assisted us with hardware support.
We showcased Dirac Opteo technology in Klipsch ANC T5 II and boAt headphones. We also demoed Dirac Virtuo technology in the following devices: Nura True Pro, Sudio E2, Cleer Alpha, Monoprice Monolith and boAt (TWS + Neckband).
Media coverage associated with our participation during CES 2023
Dirac Live Active Room Treatment
- Audioholics: Dirac Live Active Room Treatment: One Giant Leap for DSP Room EQ, Coming Spring ‘23
- audioXpress: Dirac Live Active Room Treatment Defies Sound Boundaries
- AVNirvana: Game Changer! Dirac Officially Unveils Active Room Treatment (ART) Technology
- AV Forums: Dirac announces Active Room Treatment feature for Dirac Live
- CE Pro: Dirac Launches Dirac Live Active Room Treatment
- Connected Design: Dirac Introduces Dirac Live Active Room Treatment
- Digital Trends: CES 2023: Dirac Live Active Room Treatment is ANC for your speakers
- ecoustics: CES 2023: Dirac Announces Live Active Room Treatment
- Essential Install: Dirac Introduces The Dirac Live Active Room Treatment
- HD Guru: Dirac Live Active Room Treatment Comes To StormAudio Products This Spring
- HiddenWires: Dirac introduces Live Active Room Treatment
- Hifi Pig: Dirac Live Active Room Treatment
- Residential Tech Today: Dirac Live Active Room Treatment Designed to Eliminate ‘Boomy Bass’
- Sound & Vision: Forget Bass Traps, Dirac Elevates Room Acoustics Digitally
- What Hi-Fi?: Dirac Live Active Room Treatment uses the whole AV system to eliminate boomy bass
- Widescreen Review: Dirac Introduces Dirac Live Active Room Treatment
- Wifi Hifi: CES 2023: Dirac Intros and Demos Dirac Live Active Room Treatment
Automotive/Dirac & QNX collaboration
- AutoTechInsight: Dirac, BlackBerry QNX partner to advance in-car audio solutions
- Cerebral-Overload: Dirac Joins Forces with BlackBerry QNX to Amp Up the In-Car Audio Experience and Drive New Revenue Streams for Automakers
- MobileSyrup: Dirac and BlackBerry QNX collaborating to improve audio performance in vehicles
- Automotive News Canada: BlackBerry QNX, Swedish audio company Dirac partner on new auto stereo tech
- Video Games News: Dirac and BlackBerry QNX collaborating to improve the audio performance in the vehicles
- Rapid Meta: Dirac and BlackBerry to Amp Up In-Car Audio Experience and Drive New Revenue Streams for Automakers
- Canadian Manufacturing: BlackBerry QNX partnership with Dirac aims to make it easier for automotive manufacturers to upgrade sound systems
- Electronic Products & Technology: Dirac joins forces with BlackBerry QNX
Dirac & NXP collaboration
- BisInfoTech: Digital Audio Solutions for Entry Level Vehicles
- Electronic Specifier: Dirac and NXP equip NXP’s SAF4000 radio & audio ICs
- EE Journal: Dirac expands collaboration with NXP to equip NXP’s SAF4000 radio & audio ICs with the Dirac Opteo and Dirac Virtuo automotive audio solutions
- New Electronics: Dirac expands collaboration with NXP with automotive audio solutions
We received several awards during the event for Dirac Live Active Room Treatment and Dirac Virtuo, including the Editor’s Pick award from well-respected Sound & Vision and CES Innovation Honoree Award.
Received awards for Dirac Live Active Room Treatment and Dirac Virtuo
- Residential Systems CES Picks
- AVS Forum Best of CES
- Sound & Vision Editor´s Pick
- CES Innovation Honoree Award – In-Vehicle Entertainment & Safety (for Dirac Virtuo for Automotive)