UPPSALA, SWEDEN — Strengthening its commitment to provide customers with an unparalleled home theater listening experience, NAD Electronics today announced a strategic partnership with Dirac Research, the global leader in platform optimized sound enhancement technology. The partnership will incorporate the Dirac Live room correction solution into upcoming, select products in NAD Electronics’ Masters and Custom Install lines.
“NAD Electronics has pioneered amplifier technology for more than 45 years thanks to its unwavering commitment to innovation,” said Greg Stidsen, Lenbrook’s Director of Technology and Product Planning. “Dirac Research shares this commitment and has established itself as a true pioneer in room correction technology with their Dirac Live solution. This partnership is a natural fit and we look forward to working with Dirac to provide our customers with the best possible home theater experience.”
Dirac Live® is a patented room correction technology that not only corrects the frequency response, but also the impulse response of a room’s loudspeakers. As the most advanced room correction technology available on the market, Dirac Live is unique in that it provides true impulse response correction over a large listening area, improving the depth, positioning, and distinction of individual voices and instruments. Using multiple measurement and mixed phase correction, Dirac Live helps audio systems to create a natural, realistic and transparent sound with tighter bass and reduced room modes, in a way previously not possible.
“NAD Electronics’ reputation as a global leader in premium amplifiers is both justified and well-earned – their solutions represent some of the best in the industry,” said Niklas Thorin, Dirac’s General Manager of High Performance. “Yet, regardless of this truth, a room’s natural acoustics create audio abnormalities and sound colorations that even the most high-end home theater set-ups cannot overcome. With the support of Dirac Live, NAD’s newest line-up of amplifiers will be able to treat these acoustical flaws and, as a result, produce an even more refined and perfected hi-fi listening experience.”
In addition to NAD Electronics, Dirac’s audio optimization solutions are currently utilized by other high-end home theater audio and blue chip technology companies in the automobile and mobile markets.
About NAD Electronics
Founded in 1972 and now sold in over 80 countries, NAD Electronics is renowned for its award-winning line of high quality components for audio, home theatre and custom installation applications. The company’s products consistently deliver outstanding performance, value and simplicity. With forty-five years of innovation, NAD products are proudly designed and manufactured by Lenbrook International and available through an authorized global network of distributors and retailers. For more information, visit www.nadelectronics.com